Alex Mandossian is one of the top marketers in America, both online and offline. He started his career in the direct response TV industry helping to develop and distribute spot TV and infomercial mega-hits such as the Doctor's Book of Home Remedies, Thigh Master (Suzanne Somers), RONCO Food Dehydrator (Ron Popeil), Time Life's Wild Animal Video Series.

He is one of the few direct response marketers who made a successful transition to the Internet. He is well known on the Internet for traffic conversion strategies, showing his clients how to turn website visitors into customers. He is also known for his coaching and consulting programs. His clients include Anthony Robbins & Associates, Dale Carnegie Training, New York University, Stephen Covey, Mark Victor Hansen, Creative Real Estate Online and many others.

Lex is Co-Founder of several internet marketing companies.